Privacy Policy

Who we are

Future Industries operates this website. We are an operational technology consulting firm based in the United States. Future Industries is the firm; “Deconversion” is one of the firm's marketing campaigns and the brand on this site. References to “we,” “us,” or “our” mean Future Industries operating any of the firm's surfaces.

This Privacy Policy describes how we collect, use, and share personal information about visitors to our websites and people who contact us through them. It applies to deconversion.net, futureindustries.com, and any other Future Industries marketing site that links here. It does not apply to any system we build or operate for a client; that data is governed by the applicable Master Services Agreement, not by this policy.

We are based in the United States and our websites are intended for visitors located in the United States. This site is not directed to people in the European Union, the United Kingdom, or other jurisdictions outside the United States.

What we collect

We collect only the information you give us. We do not buy lists, enrich contacts from data brokers, or scrape personal information from third-party sources.

From the contact and assessment forms: your name, work email address, company name, role, and any free-text description of your situation that you choose to include.

From email-gated content: your email address, and (if provided) any other field labeled on the form at the time you submit.

Automatic server information: standard web-server logs including IP address, user-agent string, requested URL, referring URL, and timestamp. We do not run third-party advertising pixels, cross-site tracking cookies, or behavioral profiling. We do not run third-party session-replay tools.

We do not collect financial-account information, government identifiers, health information, precise geolocation, or biometric information through this site. We do not knowingly collect any information from people under sixteen.

How we use your information

We use the information you give us to respond to your inquiry, schedule introductory or discovery conversations, and send you substantive content you have asked to receive. We use server logs for security monitoring, debugging, and aggregate traffic analysis.

We do not use your information for advertising, automated decision-making, profiling, or training of artificial-intelligence models. We do not sell your information. We do not “share” your information for cross-context behavioral advertising as those terms are used in the California Consumer Privacy Act.

Who we share it with

We disclose personal information only to the categories of recipients below, and only as needed for the purposes described above.

• Hosting and infrastructure providers that operate the servers on which our websites run.
• Email and customer-relationship-management providers that we use to respond to you and keep records of our outreach. When we engage one, we do so under a written contract that limits the provider to processing the information on our behalf and prohibits the provider from using it for its own purposes.
• Professional advisors (legal, accounting, audit) when needed to operate the firm.
• Government authorities when required by law, valid legal process, or to protect rights, safety, or property.

We do not transfer personal information outside the United States as part of our marketing operations. If we ever materially change the categories of recipients, we will update this policy.

How long we keep it

• Lead records (contact-form and email-gate submissions, related correspondence): retained for twenty-four (24) months from the date of last interaction, then deleted from active systems. Records may persist longer in routine encrypted backups, which are themselves deleted on the backup-retention schedule.
• Server logs: retained for ninety (90) days, then deleted.
• Records required by law (tax, legal, regulatory): retained for the period required by the applicable law, then deleted.

If you ask us to delete your information sooner, we will (see “Your rights”).

How we protect it

We use commercially reasonable administrative, technical, and physical safeguards. Information you submit through our forms is transmitted over TLS. Lead records are stored on access-controlled systems and are encrypted at rest using the underlying cloud provider's encryption services. We log access to lead-record systems.

No system is perfectly secure. We do not represent that ours is. If we ever experience a security incident affecting your information, we will notify you as required by applicable law.

Your rights

If you are a resident of California, Colorado, Connecticut, Delaware, Indiana, Iowa, Kentucky, Maryland, Minnesota, Montana, Nebraska, New Hampshire, New Jersey, Oregon, Rhode Island, Tennessee, Texas, Utah, or Virginia, you may have the rights described below under your state's privacy law. Other states may grant similar rights as their laws come into effect.

• Right to know / access: request a copy of the personal information we have about you, the categories of sources, the purposes for which we use it, and the categories of third parties to which we have disclosed it.
• Right to delete: request deletion of personal information we have about you, subject to limited exceptions.
• Right to correct: request correction of inaccurate personal information.
• Right to portability: receive a copy of the personal information you have provided in a structured, commonly-used, machine-readable format.
• Right to opt out of sale or sharing: we do not sell or share personal information for cross-context behavioral advertising. There is nothing to opt out of, but the right to make the request exists.
• Right to limit use of sensitive personal information: we do not collect sensitive personal information through this site. There is nothing to limit, but the right to make the request exists.
• Right against retaliation: we will not deny services, charge different prices, or provide a different level of service because you exercised any of these rights.

To make any of these requests, email [email protected] from the email address associated with the inquiry, or send a written request to the postal address below. We will verify your identity by replying to that email and asking you to confirm specific details that match what we have on file. We respond within forty-five (45) days, with a possible extension of up to forty-five additional days if reasonably necessary, in which case we will notify you of the extension.

If you are unhappy with our response, you may have the right to appeal under your state's law. To appeal, reply to our response with the word “appeal” in the subject line. We will reconsider and respond within the timeframe required by your state's law.

You may also have the right to file a complaint with your state attorney general's office.

You may authorize an agent to make a request on your behalf. We will require written, signed authorization and may verify the request directly with you.

Children

This site is not directed to anyone under sixteen. We do not knowingly collect personal information from children. If you believe a child has provided personal information through this site, contact us at the address below and we will delete it.

International visitors

Our websites are intended for visitors located in the United States. If you access them from outside the United States, you are doing so on your own initiative and you understand your information will be processed in the United States, which may not provide the same level of data protection as your home jurisdiction. We do not target our marketing to the European Union, the United Kingdom, or other jurisdictions outside the United States.

Changes to this policy

We may update this policy from time to time. The “Effective date” and “Last updated” lines at the top of this policy reflect the current version. If we make a material change, we will note that change at the top of the policy and, where we have a suitable email address on file, notify you by email at least ten (10) days before the change takes effect.

Contact us

For privacy questions, requests under your state's law, or any other matter related to this policy:

• Email: [email protected]
• Mail: Future Industries, [postal address pending — see ops/internal/can_spam_followups.md], United States